Refer China: Chongqing to Lhasa Taxi Trip Wins $73。5K Tourism Award in July

Influencer wins $73,500 from Xizang Tourism for viral Chongqing-Lhasa taxi trip. July 4 video gets 15M likes, earns top prize for Tibet's culture.

Tags:

Tibet

Taxi Road Trip

Influencer Award

Viral Video

Tourism Promotion

Tibet’s tourism authority has granted a 500,000-yuan (US$73,500) cash reward to a Chinese online influencer, whose viral road trip video has massively boosted local tourism promotion and accumulated tens of millions of likes across social platforms.

Chongqing to Lhasa Taxi Trip Wins $73。5K Tourism Award in July

As reported by Jiupai News, the internet blogger known by the online handle @Liyaode released a short video on July 4 documenting his extraordinary cross-region journey: taking a regular taxi from his hometown Chongqing in southwestern China all the way to Lhasa, the capital of Xizang Autonomous Region. The whole trip spans 2,200 kilometers. The eye-catching video went viral overnight, amassing 15 million likes within just 24 hours of release.

Chongqing to Lhasa Taxi Trip Wins $73。5K Tourism Award in July

To complete the challenging long-distance journey, Liyaode hired two professional taxi drivers, who took turns driving nonstop. The pair spent a full seven days traveling the iconic route to reach Lhasa, recording the entire unique travel experience on camera.

Shortly after the video went viral, the Xizang Tourism Bureau officially spoke out on social media on July 5, speaking highly of the influencer’s work. The authority noted that the footage vividly showcases Xizang’s stunning natural landscapes and distinctive cultural features from diverse perspectives.

The bureau stated that the viral video has generated high-quality, organic online exposure for local tourism, delivered positive social values, fully aligned with the official promotional positioning of Xizang tourism, and brought remarkable positive social influence.

According to local policies, the substantial reward targets phenomenal viral original works that effectively promote Xizang’s cultural and tourism resources. The influencer’s taxi road trip video fully meets the award criteria with its explosive online popularity and positive promotional effect. The authority confirmed that the reward fund will be fully delivered in accordance with official regulations.

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Editor: Crystal H