Ziko Baby (Shanghai) launches June 16 on WeChat: mom-curated essentials (0-4y), daily flash sales. First order gets 2x¥50 Ziko Kitchen voucher with code 'That'sMama'.
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If you've ever gone down an online rabbit hole searching for baby stuff, this one's for you, dear new (or expecting) parent. A new kind of baby community is landing in Shanghai this summer - built by mamas, to make young parents' lives easier and help them find trusted products for their little ones (and for mamas too).
Meet Ziko Baby.
Ziko Baby, the newest member of the Zikoland family, opens its doors (well, its WeChat group) on June 16. It's a community-first online platform - with a carefully chosen shelf of products that real mamas actually use and trust.
THE ZIKO STORY
If the name Ziko rings a bell, you may already know Zikoland - the Shanghai-grown, WeChat-based collective behind Ziko Kitchen, Ziko Cellar, Ziko Farm and Ziko Pet Corner. Some of you are likely in one of their multiple WeChat groups. Since 2017, they've been quietly doing the same thing: gathering good people around good products, with quality always front of mind.
BY MOMS, FOR MOMS
Ziko Baby is the natural next chapter. As the community grew, the team asked the mamas among them one simple question: what's missing? Then they went sourcing - starting with the tried-and-tested products they already used with their own babies.
The result: a curated collection moms can rely on - French diapers, healthy snacks and meals, imported juices, essentials for newborns and mamas, everything big and small a baby needs.
And just like in every Zikoland group, each product comes with a daily flash-sale price.
After months of preparation and trials (see the community feedback above!), Ziko Baby officially launches on June 16 at 2pm in the Ziko Baby WeChat group, with its first flash sale of the day. Expect essentials covering every stage from 0 to 4 years.
That's Shanghai readers' perks: To celebrate the opening, your first order comes with a 2x¥50 voucher for Ziko Kitchen. Consider it a welcome hug.
Claim with code 'That'sMama'.
MORE THAN SHOPPING
Coming up: groups by age, where mamas (and papas!) swap real experiences, occasional meet-ups and workshops, plus perks from Zikoland partners - restaurants, hospitals, hotels and more. When? Soon, right after the community grows bigger.
HOW TO JOIN
Easy: add Ziko Baby community manager Suzi on WeChat, and she'll invite you into the group.
What you'll find inside are curated products, by moms, for moms - with care and love.
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